Building
farm brands

Sustainably Source

Find stores, restaurants and farmers markets where you can sustainably source your food from Australia’s best and most sustainable farms.

Learn about their story, how they farmed their produce and how they are protecting our environment. Scan AgWe’s QR codes on produce packaging and in stores, to see where your food has come from and subscribe to support their journey.

The AgWeBadge

The AgWe Badge showcases a farm's progression. It forms a mark that consumers can use to identify each farms land management in three key categories - soil, ecology and energy.

Badge Rings are dynamic, like a progress bar. Each Badge tells an individual story, and encourages movement towards more holistic and sustainable farming in Australia.

The Soil Ring

As the base upon which all things grow, the Soil Ring represents the importance of a healthy foundation.

Well managed soil has the ability to store far more carbon than the oceans, atmosphere and all of earth's plant life, but only if we take care of it.

Discover AgWe Soil

The Ecology Ring

The Ecology Ring represents the impact farming has on our plants, animals, and microbes.

A farm that is ecologically sustainable will be profitable without being dependent on chemical fertilisers and pesticides to grow their produce.

Discover AgWe Ecology

The Energy Ring

The Energy Ring highlights a farmer’s investment into new technologies that aim to reduce their carbon footprint.

We look at each farms fuel and electricity consumption to see how much of that energy is from renewable sources.

Discover AgWe Energy

Identity is everything


The AgWe Badge separates each farm's fresh produce from others. By showcasing each farm's most sustainable farming practices, it helps farmers build their brand and develop their own connection with their customers.

Become an AgWe farm
For Farmers

How it works

The AgWe Farm profile is designed to help farmers showcase their farms most marketable and sustainable farming qualities.

By helping market farmers in Australia, we close the gap between customers and farmers so everyone can make informed decisions when buying their fresh produce.
Step 1

Choosing a plan

Choose between our two plans - Jackaroo and Professional - available in monthly and yearly subscriptions.  Cancel anytime.
See Pricing
Step 2

Building a profile

We conduct an on farm assessment based on the package chosen. Each farm gets a beautiful customer facing identity in less than a week.
Explore AgWe Farms
Step 3

Marketing support

Once the profile is set up it’s time to start building the brand. Using personalised business cards, posters and QR linked assets we will get your farm out there.
Discover the AgWe Box
Step 4

Growing subscribers

Growing a loyal customer base is key to building your brand. Customers can subscribe to their favourite farms to showcase their support for your farm.
AgWe for Merchants

Find a plan
that’s right
for you

Contact Sales
Monthly
Annually
Monthly
Annually

Hobbyist

Jackaroo

Professional

$50

$540

+ $0
Setup Fee

$50

$540

+ $299
Setup Fee

$50

$540

+ $2,299
Setup Fee

Billed monthly
Incl. GST
Billed annually
Incl. GST
Billed monthly
Incl. GST
Billed annually
Incl. GST
Billed monthly
Incl. GST
Billed annually
Incl. GST
For farms that want a simple place to start, this plan has all you need to build your  identity with a basic profile setup.
Get more out of your AgWe Badge with our full profile setup including annual testing and consumer facing information.
Our professional marketing package showcases your farm with video and photography.
AgWe™ business
cards
Produce listings
Location listings
Professional biography writing
Professional farm photography
Professional farm video
Annual soil test
Soil Achievements
Energy Achievements
Ecology Achievements
Award listings
AgWe ™ Farmer’s Badge
Unlimited Marketing Consultations
$49
+$299
setup fee

Billed monthly
Get more out of your AgWe Badge with our full profile setup including annual testing and consumer facing information.
AgWe™ business cards
Produce listings
Locations listings
Professional biography writing
Professional farm photography
Professional farm video
Annual soil test
Soil Achievements
Ecology Achievements
Energy Achievements
AgWe™ Awards
AgWe™ Farmer's Badge
Unlimited marketing consultations
+2,999
setup fee

Billed monthly
Our professional marketing package showcases your farm with video and photography.
$49
$540
+$299
setup fee

Billed annually
Get more out of your AgWe Badge with our full profile setup including annual testing and consumer facing information.
AgWe™ business cards
Produce listings
Locations listings
Professional biography writing
Professional farm photography
Professional farm video
Annual soil test
Soil Achievements
Ecology Achievements
Energy Achievements
AgWe™ Awards
AgWe™ Farmer's Badge
Unlimited marketing consultations
+2,999
setup fee

Billed annually
Our professional marketing package showcases your farm with video and photography.
$540

Hey there,
want to chat?

Request a callback, and we'll be in touch to answer your questions.

Contact Sales